UC Model United Nations Club


Model United Nations is an academic and social program in which members compete in staged  UN-style committees across universities in North America and around the world. UC MUN is consistently ranked in the top 30 teams in North America, competing against teams from Harvard, Yale, American University, McGill, and others. As the social media manager, I design Instagram posts, reels, and stories to promote the club and spread important information to members.

Logo

In designing the UC MUN logo, I had to work within the constraints of university regulations. There is a process to gain permission to use the university name, colors, and other brand elements for club purposes, and I had to be mindful not to break any rules and get the club in serious trouble. I designed a club logo that could be used for an Instagram profile picture, letterhead, watermarking, and apparel seamlessly.



Social Media Branding

In defining the visual style for the UC MUN Instagram, I desired to create a unique and striking look that projected creativity and spontaneity, the most important skills for team members. Many clubs at UC tend to blend together visually, and the UC MUN look is eye-catching and unique.




Posting Schedule

It is important to keep an organized and relevant posting schedule for any professional social media page. I keep myself organized using Google Calendar and Notion. I schedule content to be posted before meetings and trainings, and after travel conferences.

Examples